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Pickett’s Village Bar is a local watering hole with an awesome beer list, great wines by the glass, and delicious quality food, with something for everyone. We combined a classic typeface with a series of modern illustrations to create a flexible brand identity system steeped in quality with a lively and casual experience.

Scope: brand identity, signage, print collateral, illustration, menu

 

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We recently hired 7 Layer Studio to create the branding and visual identity for our new bar + restaurant. They were a dream to work with. The process was smooth, their aesthetic is fresh and appealing, and they intuited quickly what we wanted to communicate. We’re very happy with the result.
— Heidi Hovland, co-owner of Pickett’s Village Bar